At an academic year-end event at Millennia Atlantic University, experts in business, entrepreneurship, and digital technology gathered to share knowledge and experiences. The conference, opened by Juan Carlos López Madrid and Hugo Cartagena, president of the International Chamber of Entrepreneurs, featured Vicente Pimienta, Google’s officer for the State of Florida, as the keynote speaker.
Millennia Atlantic University: A Beacon of Knowledge
Jairo Cruz, a representative of Millennia Atlantic University, highlighted the university’s accreditation and international reach, underlining its commitment to global education. The university offers Business and Entrepreneurship programs, emphasizing areas such as Business Administration, Human Resources, E-commerce, and Business Entrepreneurship. The graduate programs, including various MBA specializations, reflect the relevance of Doral as a business and logistics hub.
The Inspiring Journey of Vicente Pimienta
Vicente Pimienta shared his journey from Cuba to becoming a reference in the digital world. His transition from traditional to online sales and his focus on overcoming psychological barriers in digital commerce highlight the evolution of marketing in the Internet era. Pimienta, now a coach and mentor, is dedicated to helping small and medium-sized merchants in their transition to digital commerce.
Online Security and Cybersecurity
Pimienta emphasized the importance of online security, addressing issues such as identifying scams, fraudulent emails, and the protection of personal and banking data. His focus on cybersecurity for businesses, comparing online security to home security, highlights the need for a proactive approach to data protection.
Practical Tips for Digital Security
The speaker offered valuable advice on creating and managing secure passwords, the importance of two-step verification, and physical authentication. Pimienta also discussed security in Google Workspace, the importance of having backups, and how to securely share documents in the cloud.
Choosing Between PC and Mac: A Security Perspective
In response to a question from the audience, Pimienta discussed the security vulnerabilities of Windows and Mac platforms, stressing that user awareness and actions are crucial for online security.
Social Engineering and Security on Mobile Devices
Pimienta advised on how to protect information on mobile devices and the importance of being aware of social engineering. He also highlighted security in mobile apps and devices, emphasizing the need to block tracking and be cautious with location permissions.
Planning and Action in Case of Cyber Attacks
The expert advised having an action plan for security, including identifying responsible parties and creating an internal training website. In case of being a victim of an attack, he recommended immediately contacting banks and credit bureaus, and changing passwords.
The Strategic Vision of the International Chamber of Entrepreneurs
Hugo Cartagena spoke about the chamber’s efforts for strategic planning towards 2024, highlighting the importance of connecting activities and events for the growth of its members’ businesses.
Conclusion and Future Directions
Vicente Pimienta concluded his presentation by emphasizing the importance of securing personal information and recommending resources such as Google’s Safety website and the “Grow with Google” program. The conference closed with an invitation to attendees to participate in a survey and contribute ideas for future talks, highlighting the next one on artificial intelligence.
Final Thoughts
This conference at Millennia Atlantic University was not only a window to knowledge and innovation but also a reminder of the importance of security in our digital age. The teachings of Vicente Pimienta and other experts resonate in an increasingly connected world, where protecting our information and adapting to new technologies is essential for personal and business success.